mediafresh

A trainer and consultant with over 10 years’ experience in the automotive industry. She began her career in the sale of premium cars, working with BMW and Porsche, which has given her a thorough understanding of the challenges involved in serving demanding customers and building effective sales processes.

She specialises in designing and delivering training courses and development programmes for dealer networks and importers. She has carried out training, certification and consultancy projects for brands such as Volkswagen, Hyundai, Mitsubishi and Volkswagen Financial Services.

Her areas of expertise include sales, negotiations, customer experience, certification processes, product and technical knowledge, and business psychology. She designs sales standards, development programmes, certification exams and e-learning courses, supporting organisations in enhancing their teams’ competencies and establishing high standards of customer service.